usulpro
/
banatie-content
1
0
Fork 0
Code Issues Pull Requests Packages Projects Releases Wiki Activity
banatie-content/0-inbox/hero-image-website.md

4.7 KiB
Raw Blame History

slug title author status priority created source note
hero-image-website Hero Images That Convert: Design Guide for Non-Designers nina inbox MEDIUM 2026-01-10 seo-research-additional-opportunities ⚠️ Nina's style guide not yet created — hold until style guide complete

Idea

Discovery

Source: Additional SEO research for Nina — 2026-01-10 Evidence:

  • "hero image website" = 720 monthly searches
  • KD: 17 (LOW — very achievable)
  • Search intent: Informational/Commercial
  • Target audience: Website owners, small business, designers, developers building landing pages

Why This Matters

Design-focused opportunity:

  • 720 searches = niche but targeted
  • KD 17 = low competition
  • Hero images = critical website element
  • Design + conversion focus
  • Nina's creative + UX expertise perfect fit

Content Angle

Title: "Hero Images That Convert: Design Guide for Non-Designers"

Nina's Approach:

  • Design principles simplified
  • Conversion-focused (UX background)
  • AI tool recommendations
  • Real examples (good/bad)
  • "You don't need a designer" empowerment
  • Psychology of first impressions

Structure:

  1. Opening: "Your hero image has 3 seconds to make an impression..."
  2. Why hero images matter (psychology + conversion)
  3. What makes a great hero image:
    • Visual impact
    • Brand alignment
    • Message clarity
    • Call-to-action support
  4. Design principles simplified:
    • Composition basics
    • Color psychology
    • Typography considerations
    • Mobile responsiveness
  5. Tool recommendations:
    • Midjourney (quality)
    • Leonardo AI (balance)
    • Canva AI (accessible + text)
  6. Workflow: Create hero image:
    • Define message
    • Visual concept
    • AI generation
    • Text integration
    • Testing
  7. Real examples analysis (what works/doesn't)
  8. Common mistakes and fixes
  9. A/B testing basics
  10. Closing: "First impressions that convert"

Why This Works for Nina

Perfect for her expertise:

  • UX design background
  • Conversion focus
  • Design psychology
  • Accessible content
  • Visual analysis
  • Empowering tone

Keywords Cluster

Keyword Vol KD Priority
hero image website 720 17 PRIMARY
website hero image — — Synonym
hero section image — — Related
website header image — — Variant

Secondary Keywords

  • "hero image design"
  • "hero image examples"
  • "website hero image best practices"
  • "ai hero images"

Design Principles

Nina's UX Perspective:

Visual Impact:

  • Eye-catching but not overwhelming
  • Relevant to message
  • Professional quality

Brand Alignment:

  • Color scheme consistency
  • Style matching
  • Voice reflection

Message Clarity:

  • Supports headline
  • Clear value proposition
  • Not competing with text

Conversion Support:

  • Directs attention to CTA
  • Creates trust
  • Encourages action

Psychology Elements

Nina's approach includes:

  • First impression psychology (3-second rule)
  • Color impact on emotion
  • Visual hierarchy for conversion
  • Trust-building through imagery
  • Mobile-first considerations

Content Format

Nina's Style:

  • Visual examples
  • Good vs bad comparisons
  • Design principle breakdowns
  • Psychology insights
  • Tool recommendations
  • Step-by-step workflow

Differentiation

Most hero image content:

  • Generic design tips
  • Designer-focused
  • No conversion angle

Nina's angle:

  • Conversion-focused (UX)
  • Non-designer accessible
  • Psychology insights
  • AI tool integration
  • Real example analysis
  • Practical workflows

Real Examples

Nina should analyze:

  • SaaS landing pages
  • E-commerce sites
  • Portfolio sites
  • Service businesses
  • What works and why
  • What fails and why

Strategic Value

Why This Article Matters:

  • KD 17 = very achievable
  • Conversion focus = high value
  • UX + creative = Nina's sweet spot
  • Practical immediate application
  • Can update with trends

Notes

  • ⚠️ IMPORTANT: Nina's style guide not yet created
  • Hold until style guide complete
  • Perfect UX + creative blend
  • Conversion focus = Nina's strength
  • Real analysis = educational value

A/B Testing Section

Nina should cover basics:

  • What to test (image variants)
  • How to measure (conversion metrics)
  • Simple tools (Google Optimize, etc.)
  • Iteration approach

Mobile Considerations

Critical for hero images:

  • Vertical composition
  • Text readability
  • File size optimization
  • Responsive behavior

Related Content Opportunities

Can expand to:

  • "Landing Page Hero Sections"
  • "SaaS Hero Image Guide"
  • "E-commerce Homepage Heroes"
  • "Hero Section A/B Testing"

Publication Priority

MEDIUM — WHEN NINA IS READY

Good mid-tier article:

  • KD 17 (low)
  • Design + UX focus
  • Conversion angle
  • Should come after easier wins
  • Can reference in other content