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MVP Scope v2: Realistic Timeline

Date: November 2, 2025
Status: 🔄 Planning - Based on actual dev capacity
Version: 2.0 (replaces 09-mvp-scope.md)

Current State (Nov 2)

DONE:

  • ✅ API endpoints for generation
  • ✅ Prompt Enhancement (working, always on)
  • ✅ 6 Aspect Ratios (Gemini native)
  • ✅ MinIO storage connected
  • ✅ Web UI base exists

BLOCKERS:

  • 🔴 DB schema update (2 days)
  • 🔴 Endpoints align with DB (2 days)

Total blockers: 4 days before new features

Feature Priorities

Priority A: BLOCKING REVENUE (Must-have for first $ )

1. Prompt URLs (3 days after blocker)

  • Universal entry point
  • Works without MCP/SDK
  • Validated by ImageKit success
  • Simplest for users

2. Manual Payments (1 day)

  • Stripe invoice manual
  • Email API key
  • Track usage manually

3. Auth basics (0 days)

  • Manual API key generation
  • Email to user
  • No admin UI needed yet

TOTAL: 4 days work
TIMELINE: Week 1 after blockers clear

Priority B: AUTOMATION (Week 2-3)

4. MCP Server (3 days)

  • Cursor/Claude Code integration
  • Primary for Segment B/D
  • Differentiator vs stock photos MCP

5. SDK (2 days)

  • TypeScript/Python
  • Programmatic generation
  • For technical users

6. CLI (2 days)

  • Terminal workflows
  • Nice-to-have for power users

7. Automated Payments (2-3 days)

  • Stripe Checkout integration
  • Auto API key generation
  • Usage tracking

TOTAL: 9-10 days work
TIMELINE: Weeks 2-3

Priority C: PRODUCTION (Week 4+)

8. CDN (1 day)

  • Cloudflare integration
  • MinIO → CDN pipeline
  • Better performance

9. Image Transformations (1 day)

  • Service already selected
  • Resize, format, optimize

10. Focal Point Detection (2-3 days)

  • AI determines focus (face, product)
  • Smart cropping for aspect ratios
  • Quality feature for agencies

11. Admin UI (3-5 days)

  • API key management
  • Usage dashboard
  • User management

TOTAL: 7-10 days work
TIMELINE: Week 4+

Priority D: POST-MVP (After validation)

12. @references Consistency System

  • Only if validated need
  • Estimate: 1-2 weeks

13. Team Features

  • For agencies (Segment A)
  • Multi-user accounts
  • Estimate: 1 week

14. WordPress Plugin

  • If high demand
  • Estimate: 1 week

Non-Tech Requirements (Day 8)

Landing Page (2 hours)

Single page with:

  • Hero: "Generate professional images without leaving Cursor"
  • What it does: 3 bullet points (enhancement, aspect ratios, CDN)
  • Pricing: Free/Credits/Pro (3 lines)
  • CTA: Email signup

Tech: Single HTML, Tailwind, Vercel deploy

Documentation (2 hours)

Single page with:

  • Prompt URLs format + example
  • API curl example
  • "Email us for API key"

No: Advanced usage, troubleshooting, examples library

Signup Flow (30 min)

  • Google Form: Name, Email, Use case
  • Auto-reply: "API key within 24h"
  • Manual review → Invoice → API key

Launch Sequence

Week 1: Ultra-Minimal Launch (Experiment)

This is NOT:

  • ❌ Mass launch (no Product Hunt)
  • ❌ Professional site (simple = OK)
  • ❌ 100 users goal

This IS:

  • ✅ Experiment with 3-5 early adopters
  • ✅ Validation: will anyone pay?
  • ✅ Discovery: which features matter?

Ready:

  • Prompt URLs (tech)
  • Landing page (2h)
  • Docs page (2h)
  • Signup form (30min)

Launch to:

  • r/cursor (36K members)
  • Discord Cursor channel

Reddit post template:

Title: Show HN: Generate images in Cursor without context switching

Problem: Stock photos generic. Midjourney = Discord workflow.
Solution: Prompt URLs with AI enhancement.

<img src="banatie.app/gen?prompt=hero+image&aspect=16:9" />

Early access: 10 free images. $20 for 200 after.
Looking for 5-10 early users for feedback.

Goal:

  • 3-5 people try it
  • 1 person pays (any amount)
  • Clear feedback pattern

Week 2-3: Developer Tools

Add:

  • MCP Server
  • SDK
  • CLI
  • Automated payments

Launch to:

  • Broader developer audience
  • Product Hunt (maybe)

Goal: 10-20 paying users

Week 4+: Production Features

Add:

  • CDN
  • Transformations
  • Focal point
  • Admin UI

Launch to:

  • Agencies (Segment A)
  • Broader market

Goal: 50+ users, validate segments

Success Metrics by Phase

Week 1 (Minimal):

  • 3-5 early adopters
  • 1-2 paying (any amount)
  • Positive feedback on quality

Week 2-3 (Developer):

  • 10-20 users total
  • 5+ paying
  • MCP or SDK actively used

Week 4+ (Production):

  • 50+ users
  • 20+ paying
  • Clear winner segment identified

Decision Points

After Week 1:

  • Quality validated? (enhancement working?)
  • Willing to pay? (any conversions?)
  • GO/PIVOT decision

After Week 3:

  • Which interface used most? (MCP vs Prompt URLs vs SDK)
  • Which segment converts? (B/D vs A/C)
  • Double down or adjust

After Week 4:

  • Is there PMF signal?
  • Revenue trajectory clear?
  • Scale or rethink

What We're NOT Building (Yet)

❌ @references - no validated demand
❌ Multiple models - Gemini only
❌ Complex admin UI - manual OK
❌ Team features - single user first
❌ Integrations - API sufficient
❌ Advanced analytics - basic tracking OK

Principle: Ship fast, validate, iterate

Risks & Mitigation

Risk: Complexity creep (want to build everything)
Mitigation: Strict priority system, ship Week 1 no matter what

Risk: Payment complexity blocks launch
Mitigation: Manual invoices, automate later

Risk: No one wants to pay
Mitigation: Week 1 shows value, pivot if needed

Current Focus (Nov 2-6)

Days 1-2: Clear DB blocker
Days 3-4: Endpoint alignment
Days 5-7: Prompt URLs
Day 8: Manual payment setup

Target: Launch-ready by Nov 9-10

Owner: Oleg
Last updated: November 2, 2025
Next review: After Week 1 launch