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Placeholder SEO Sprint

Date Created: January 2, 2026
Status: Active — Track A remaining
Priority: HIGH
Owner: Oleg
Last Updated: January 5, 2026

Sprint Summary

@spy research uncovered major SEO opportunity:

Metric	Value
Total search volume	31,000+/month
Zero-KD keywords	10+ keywords (profile, ios, dark mode)
AI competitors	ZERO
Direct user validation	r/ClaudeAI quote about MCP for placeholders

Strategic approach: "Trojan Horse" — capture placeholder traffic, convert to full generation users.

Source: /banatie-content/research/keywords/placeholder-niche-deep-dive-2026-01-02.md

Research Key Findings

Top Keywords by Priority

Keyword	Volume	KD	Status
placeholder image	14,800	18	→ Landing page
image placeholder dark	4,400	2	✅ Covered in guide
app placeholder image	1,900	2	✅ Covered in guide
profile placeholder image	720	0	✅ Covered in guide
placeholder image url	390	21	✅ Covered in Live URLs docs

Zero-KD Opportunities (all covered in guide)

profile placeholder image — 720 vol, KD 0
ios placeholder image — 590 vol, KD 0
loading image placeholder — 170 vol, KD 0
image placeholder dark — 4,400 vol, KD 2
app placeholder image — 1,900 vol, KD 2

Direct User Validation

From r/ClaudeAI:

"right now my instructions are to just do placeholder image in various sizes... I am wondering if there is an mcp that can create or fetch these images for Claude instead."

Execution Status

Track A: Landing Page `/placeholder-images` ⏳ TODO

Goal: Capture 14,800+ monthly searches for core placeholder keywords

Target Keywords:

placeholder image (14,800)
image placeholder (14,800)
ai placeholder images
placeholder image generator
placeholder image url

Page Structure:

1. HERO
   ├── H1: "AI Placeholder Images"
   ├── Subhead: "Generate contextual placeholders instantly"
   └── CTA: "Try It Free"

2. HOW IT WORKS (3 steps)

3. SIZE GRID (interactive)
   ├── Avatar (200×200)
   ├── Thumbnail (300×200)
   ├── Card (400×300)
   └── Hero (1200×630)

4. COMPARISON TABLE
   | placehold.co | Gray boxes |
   | picsum.photos | Random stock |
   | Banatie | AI-generated, contextual |

5. PRODUCTION BRIDGE
   └── "Same images work in production"

6. FOOTER CTA

File to create:

apps/landing/src/app/(landings)/placeholder-images/page.tsx

Track B: Docs Updates ✅ COMPLETE

Task	Status	Location
Live URLs — placeholder section	✅ Done	`/docs/live-urls/`
Guides section created	✅ Done	`/docs/guides/`
Placeholder Images guide	✅ Done	`/docs/guides/placeholder-images/`

Guide covers:

Quick Start with Live URLs
Templates (general, photorealistic, illustration, etc.)
Dark mode and color control
Common use cases (avatars, heroes, products, testimonials)
File-based workflow (API download)

Track C: Homepage Quick Wins ✅ COMPLETE

Task	Status
Keywords in metadata	✅ Added placeholder-related keywords
PromptUrlsSection subtitle	✅ Updated to mention placeholders

Success Metrics

Completed ✅

Placeholder guide live at /docs/guides/placeholder-images/
Live URLs docs enhanced with placeholder examples
Homepage keywords updated
All pages in sitemap

Week 1 Targets

/placeholder-images landing live and indexed
GSC submission for new pages

Month 1 Targets

GSC shows impressions for placeholder keywords
First organic clicks from placeholder searches

Month 3 Targets

Top 20 for "placeholder image" (14,800 vol)
Top 10 for "image placeholder dark" (4,400 vol, KD 2)

Next Steps

Create landing page /placeholder-images
- Use research findings for structure
- Include interactive size grid
- Show comparison with competitors
Submit to GSC after deployment
Monitor rankings for target keywords

Reference Documents

Research: /banatie-content/research/keywords/placeholder-niche-deep-dive-2026-01-02.md
Guide revision task: /banatie-service/inbox/task-placeholder-guide-revision.md (if created)
Docs SEO analysis: /banatie-content/research/keywords/docs-seo-analysis-2026-01-02.md

Document Owner: @men
Last Updated: January 5, 2026
Next Review: After landing page deployment
Status: Track B+C complete, Track A in progress

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