banatie-strategy/ROADMAP.md

7.5 KiB

Banatie Project Roadmap

📅 Date Management Approach

Philosophy: Dates for completed work (track velocity), estimates for future work (reduce stress).

  • Completed tasks: Record actual completion date
  • 🔄 In progress: Show start date + estimated duration
  • 📅 Future tasks: Show estimated duration only
  • 🎯 Milestones: Relative timeframes from key decision points

Why: With 15-20 hrs/week availability, fixed deadlines create false pressure.


🎯 Current Status

Phase: Pre-launch / Full Stack Deployed
Sprint: Placeholder SEO Sprint ACTIVE (Track A remaining)
Focus: Capture 31K+ monthly placeholder image searches
Next Task: Create landing page /placeholder-images
Last Updated: January 7, 2026

See: 19-placeholder-seo-sprint.md


Completed: Production Infrastructure (Dec 15-23, 2025)

Landing Page (Dec 15, 2025)

  • Landing page deployed to banatie.app
  • Cloudflare CDN + Cache Rules configured
  • Google Search Console verified
  • Umami Analytics connected
  • SEO meta tags + OG image configured
  • PageSpeed 95+ mobile achieved

Full Stack Deployment (Dec 23, 2025)

  • API service deployed → api.banatie.app
  • PostgreSQL running (isolated instance)
  • MinIO storage configured → cdn.banatie.app
  • MinIO Console → storage.banatie.app
  • Master API key generated
  • Caddy reverse proxy configured for all endpoints
  • DNS records added (api, cdn, storage subdomains)
  • Full API testing (generation, upload, CDN URLs) — planned

See: 18-production-infrastructure.md

DataForSEO Integration (Dec 26, 2025)

  • DataForSEO MCP Server connected to Claude Code
  • First keyword research completed — "placeholder images" cluster
  • Research methodology validated — $0.14 per full research cycle
  • Content opportunities identified — 5 articles with clear targets

Project Knowledge Integration (Dec 29-30, 2025)

  • BANATIE-CONTENT-INTEGRATION.md created in Project Knowledge
  • BANATIE-SERVICE-INTEGRATION.md created in Project Knowledge

First Content Published & Pipeline Validated (Jan 7, 2026)

  • Henry Bonson's first article published on dev.to
  • Article: "Inside Claude's Sandbox: What Happens When Claude.ai Creates a File"
  • URL: https://dev.to/h1gbosn/inside-claudes-sandbox-what-happens-when-claudeai-creates-a-file-4gna
  • Full agent pipeline tested — @architect → @writer → @editor → @seo → @image-gen
  • Pipeline improvements documented in banatie-content/shared/:
    • assets-folder-standard.md — asset structure (outline.md, text.md, seo-metadata.md, log-chat.md)
    • log-chat-format.md — agent activity logging for iterations
    • inline-edits-syntax.md — human inline edits [text] + /apply command
    • patch-seo-agent.md — text optimization responsibilities
    • patch-image-gen-agent.md — proactive visual analysis

Completed: Placeholder SEO Sprint — Tracks B+C (Jan 2-5, 2026)

Research Findings (Jan 2, 2026)

  • Deep dive completed — 31K+ monthly searches discovered
  • Zero-KD keywords identified — 10+ keywords with KD 0-5
  • Direct user validation found — r/ClaudeAI quote about MCP for placeholders
  • Execution plan created — 19-placeholder-seo-sprint.md

Track C: Homepage Quick Wins COMPLETE

  • Keywords in metadata — added placeholder-related keywords
  • PromptUrlsSection — updated to mention placeholders first

Track B: Docs Section COMPLETE

  • Live URLs docs enhanced — added placeholder section with examples
  • Guides section created/docs/guides/
  • Placeholder Images guide/docs/guides/placeholder-images/
    • Templates (general, photorealistic, illustration, etc.)
    • Dark mode and color control
    • Common use cases (avatars, heroes, products)
    • File-based workflow

🔄 Active: Placeholder SEO Sprint — Track A

Track A: Landing Page /placeholder-images TODO

Goal: Capture 14,800+ monthly searches for core "placeholder image" keyword

Target Keywords:

Keyword Volume KD
placeholder image 14,800 18
image placeholder 14,800 17
ai placeholder images
placeholder image generator 480 32

Page Structure:

  • Hero with instant demo
  • How It Works (3 steps)
  • Interactive size grid
  • Comparison table (vs placehold.co, picsum)
  • Production bridge CTA

File: apps/landing/src/app/(landings)/placeholder-images/page.tsx


📊 Production URLs Status

URL Purpose Status
https://banatie.app/ Landing page Live
https://banatie.app/docs/guides/placeholder-images Placeholder guide Live
https://api.banatie.app/ API service 🔄 Deployed
https://cdn.banatie.app/ Image CDN 🔄 Deployed

📅 Next Up: Content Marketing Sprint (After Placeholder Landing)

SEO-Driven Content (from keyword research)

Priority Content Type Target Keyword Volume KD
🥇 Landing page placeholder images 14,800 18
🥈 Dev tutorial placeholder images api 90 12
🥈 Tutorial image placeholder html 320 34

Additional Planned Content

  • Personal articles (dev.to, LinkedIn): 2-3 pieces
  • Henry persona articles: 4-6 pieces

🚦 Decision Gates

GATE 1: ICP Validation (Target: January 2025)

Success criteria:

  • 60%+ interviews say "I would use this"
  • 40%+ willing to pay $20+
  • 30%+ want early access
  • KILLER USE CASE identified

Possible outcomes:

  • GO → Full market launch
  • 🔄 PIVOT → Adjust positioning
  • 🛑 STOP → Fundamental rethink

GATE 2: First Revenue (Target: Q1 2025)

Success criteria:

  • 5-10 beta users onboarded
  • 50+ generations completed
  • 2+ users purchase credits

📋 Backlog

Technical

  • Docs page with API examples
  • MCP Server implementation
  • SDK TypeScript/Python
  • CLI tool
  • Banatie MCP for article images (cdn.banatie.app hosting)

Marketing

  • Reddit r/cursor launch post
  • Product Hunt launch
  • Case studies

SEO & Content

  • Research additional keyword clusters
  • Competitor keyword gap analysis (fal.ai, runware.ai)

🎯 Success Definitions

Current Phase Success

  • Full stack deployed and working
  • Landing page live with good SEO
  • Keyword research methodology validated
  • Placeholder docs/guide created
  • Content pipeline validated (first article published)
  • Placeholder landing page
  • ICP validated externally
  • First paying customers

Q1 2025 Success

  • $500-1K MRR
  • 10-20 active users
  • Top-10 rankings for target keywords

Roadmap Owner: @men + Oleg
Last Updated: January 7, 2026
Next Review: After placeholder landing page deployment
Version: 4.5 (Content pipeline milestone added Jan 7, 2026)

Key Documents: