banatie-strategy/research/banatie-research-directions...

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Banatie Research Directions Tracker - Extension 1

Date Created: November 1, 2025
Purpose: Additional deep-dive directions from Direction 6 findings
Status: Ready for research


Why These Extensions

From Direction 6 Discovery: E-commerce and NoCode communities heavily use Nano Banana for production workflows. Both represent large potential markets but need separate investigation to understand if they're viable ICPs for Banatie.

E-commerce (Direction 11): $50B market, clear use case (product variations), but prefer no-code tools. Need to validate if there's room for better solution and willingness to pay.

NoCode (Direction 12): Active n8n community building workflows, but using free tier + DIY. Need to understand pain points and whether code-based alternative or better infrastructure can compete.


🎯 Direction 11: E-commerce Product Photography

Hypothesis

E-commerce businesses need scalable product image variations (backgrounds, colors, settings) for multi-channel marketing. Current n8n + free tier works but lacks production features we can monetize.

Strong Signals Already Found (Direction 6)

  • Multiple n8n workflows generating 20-100 ad variations from 1 product photo
  • "$50B Product Photography Industry" mentioned in r/n8n threads
  • UGC ads generated for <$1 each (vs $50-500 for real influencers)
  • Excel → WooCommerce automated pipelines actively used in production
  • AutoProductImagery Docker solution exists (self-hosted + Google API)
  • Adobe Firefly validation (enterprise quality confirmed)

Key Questions

  • What's typical product image workflow? How many variations per product?
  • Who decides (owner, marketing manager, agency)? What's the budget?
  • Pain points: Quality? Consistency? Storage? Delivery?
  • Would they pay $20-100/month for better solution vs DIY?
  • Agency vs direct business: Which is better ICP?

Search Topics

  • 11.1: E-commerce product image workflows and pain points
  • 11.2: Multi-channel requirements (Amazon, Shopify, Instagram specs)
  • 11.3: Product photography costs and ROI perception
  • 11.4: AI product photography tools (competitor analysis)
  • 11.5: Shopify/WooCommerce image management frustrations
  • 11.6: Amazon seller image needs (7 images, A+ content)
  • 11.7: Marketing agency workflows serving e-commerce clients

Findings

  • (To be filled after searches)

🎯 Direction 12: NoCode Automation Builders

Hypothesis

NoCode users (n8n, Make, Zapier) build image generation workflows but face limitations with free tier + DIY approach. There may be demand for better infrastructure or code-based alternative.

Strong Signals Already Found (Direction 6)

  • n8n community very active with Nano Banana production workflows
  • OpenRouter free tier: 50 images/day, Google AI Studio: 500-1,000/day
  • "Zero Dollars" workflows enable small-medium businesses to operate free
  • AutoProductImagery self-hosted solution (Docker) available
  • Community shares copy-paste workflow templates
  • Free tier "not meant for production" per Google TOS, but widely used

Key Questions

  • Who uses n8n/Make for image generation? Skill level? Use cases?
  • Pain points: Rate limits? Quality? Complexity? Debugging?
  • Do technical users want code alternative to visual workflows?
  • Would they pay for "better than free tier" solution?
  • What features missing in current n8n + API approach?

Search Topics

  • 12.1: n8n image generation use cases (beyond e-commerce)
  • 12.2: n8n + Nano Banana pain points and limitations
  • 12.3: Make.com & Zapier image automation patterns
  • 12.4: NoCode builder frustrations (when users want code)
  • 12.5: Self-hosted automation needs and priorities
  • 12.6: Visual workflow vs code preference among technical users
  • 12.7: Image generation API comparisons and switching reasons

Findings

  • (To be filled after searches)

🚦 Decision Framework

After researching Direction 11 + Direction 12, decide:

  • IF Direction 11 🟢: Build e-commerce solution (Shopify app, agency tool, or API)
  • IF Direction 12 🟢: Build for NoCode users (n8n node, visual builder, or SDK)
  • IF BOTH 🟢: Build e-commerce-focused NoCode solution (hybrid)
  • IF BOTH 🔴: Return to AI Developers ICP (original validated plan)

Status: Ready for research
Priority: Direction 11 (E-commerce) first, then Direction 12 (NoCode)
Estimated time: 1-2 hours per direction