4.9 KiB
4.9 KiB
Content Plan: First 30 Days
Content Calendar Framework
Posting Schedule
| Platform | Frequency | Best Time (Moscow) | Content Type |
|---|---|---|---|
| Telegram | 3x/week | 10:00, 19:00 | Free worksheets, tips, behind-the-scenes |
| Daily | Auto-schedule | Worksheet pins, skill tip pins | |
| 3x/week | 12:00, 20:00 | Carousels, reels, stories |
Week 1: Launch Week
Day 1 — Grand Opening
- Telegram: Channel intro post. Who we are, what we do, first free worksheet set
- Pinterest: Upload 10 worksheet page pins across skill boards
- Instagram: Carousel "5 signs your child needs better worksheets"
Day 2
- Telegram: Free download — Space Exploration set (3 pages)
- Pinterest: 5 more pins with educational keywords
Day 3
- Instagram: Reel — "Plain worksheet vs our worksheet" side-by-side comparison
- Pinterest: 5 skill-tip pins ("What is number decomposition and why it matters")
Day 5
- Telegram: Skill Spotlight — "Why 'addition through 10' is the most important 1st grade skill"
- Instagram: Story poll: "What theme would your child love?"
Day 7
- Telegram: Free download — Collecting Asteroids set
- Pinterest: Upload all Collecting Asteroids pages as pins
- Instagram: Carousel showcasing Collecting Asteroids with explanation
Week 2: Build Routine
Day 8
- Telegram: "How to use our worksheets effectively" — 3 tips for parents
- Instagram: Behind-the-scenes: how a worksheet is designed
Day 10
- Telegram: Free download — Asteroid Splitting set
- Pinterest: 5 new pins
- Instagram: Reel — child solving a fun worksheet (animated mockup)
Day 12
- Telegram: Skill Spotlight — "Number decomposition: the foundation of mental math"
- Instagram: Carousel: "3 math skills your 7-year-old should practice"
Day 14
- Telegram: Free download — Cargo Filling set
- Pinterest: Upload new pins
- Instagram: "What theme should we create next?" — engagement post
Week 3: Expand & Engage
Day 15
- Telegram: Announce custom worksheet service (soft launch)
- Instagram: Carousel: how personalization works
Day 17
- Telegram: Free download — Space Route set
- Pinterest: Batch pin upload
Day 19
- Instagram: Testimonial (from beta tester or friend's child)
- Telegram: "What skill does your child struggle with?" — engagement question
Day 21
- Telegram: Announce new theme (e.g., underwater adventure)
- Instagram + Pinterest: Preview pins of new theme
Week 4: Convert & Grow
Day 22
- Telegram: "Custom worksheet spotlight" — show a personalized example
- Instagram: Reel showing the personalization process
Day 24
- Telegram: Free download — new theme sample
- Pinterest: New theme pins
Day 26
- Instagram: "Meet the maker" — personal story post
- Telegram: Behind-the-scenes: the technology behind quick custom creation
Day 28-30
- Telegram: Week 4 recap + announce upcoming content
- Instagram: Month-1 milestone post
- Pinterest: Audit pin performance, double down on top performers
Content Templates
Telegram Post Template (Free Download)
🆕 Новый набор заданий: [Название]
[Краткое описание — какой навык отрабатывается]
📝 Что внутри:
• [N] страниц с заданиями
• Тема: [тема]
• Возраст: [возраст]
• Навык: [навык]
⬇️ Скачать бесплатно: [ссылка]
Понравилось? Поделитесь с другими родителями! 💜
Pinterest Pin Description Template
Free printable [skill name] worksheet for [age] year olds.
[Theme] themed math practice — engaging, beautiful, print-ready.
Perfect for: [specific use case].
Download free at [URL].
#printableworksheets #mathforkids #[theme] #[skill] #homeschool #education #grade1 #grade2
Instagram Carousel Template
Slide 1: Hook — "Your child hates math practice? Maybe it's not the math."
Slide 2: The problem — boring worksheets
Slide 3: Our approach — themed, skill-targeted
Slide 4-5: Worksheet examples (screenshots)
Slide 6: Free download CTA
Hashtag Strategy
English:
#printableworksheets #mathworksheets #homeschoolmath #educationalprintables #mathforkids #grade1math #grade2math #funlearning #mathpractice #elementarymath #homeschoolresources #printandlearn
Russian:
#рабочиелисты #математикадлядетей #математика1класс #математика2класс #распечатайизанимайся #домашнееобучение #развивашки #подготовкакшколе #занятиясдетьми #прописи
Theme-specific (rotate):
#spacetheme #underwaterworld #dinosaurtheme #fairytaletheme